Blog – StarTop Digital

Why Cheap SEO Packages are the Most Expensive SEO Packages?

startopdigital — Fri, 06 Nov 2020 05:10:11 +0000

Why Cheap SEO is the Most Expensive SEO?

Cheap SEO Packages OR Not?

If you are someone who is a small business owner looking for cheap SEO packages, then this guide is very important for you.

When heading a small business, SEO packages prices are very important to owners as they are tight on the budget but need instant solutions as well.

But before we nose dive into SEO pricing, let us give you a little background about SEO agencies and how they work regarding optimizing your website.

At StarTop Digital, we usually come across people who own mid-sized and small businesses looking for cheap SEO packages because they don’t want to spend too much money. Not because they cannot afford it but instead, they don’t understand how it works. A lot of work goes into ranking a website on the Google SERPs.

It takes anywhere from 3-6 months to rank a website on google depending on their current stage of the website. Usually the digital marketing agencies will start you off with 6-month retainer. Most of these agencies offering these super low-cost packages don’t know what they are doing and will run away with your money.

So, by the end of the 6 months, your website traffic didn’t increase and you lost all that money and most importantly your time (6 month). Now you start all over again! Thanks to the cheap SEO packages!

Always look for affordable SEO packages from reputable agencies like StarTop Digital and not the cheapest SEO packages as these will come with cheap services as well!!

Why Should Small Businesses Invest in Online Marketing?

Nowadays, businesses know that most buyers start their journey from their desktop computers and mobiles phones. Whether it’s for services or products. This makes it a solid reason to invest in online marketing. Here is what you are missing when your business is not online:

Sales
Leads
An opportunity to build your brand image
You’re letting your competitors win online without a fight
And leaving a lot of money on the table

Here is a screenshot of Google Analytics, which shows how a small business company that came to us just a few months ago with minimal organic traffic rose up and engaged more traffic than expected.

At first, they were reluctant to try out the services because they had previously signed up with a digital marketing agency that offered cheap SEO packages.

They had a terrible experience because their sales dropped, and there was less than 10% organic traffic on their website, which also kept declining due to a lack of skills by that agency.

However, once they started with us, the Google organic search traffic to their website doubled, and the leads and sales also increased!

Why is it Really Bad Idea to Optimize Your Own Website?

Many small businesses come to us after trying to optimize their websites their way. You might be great at running your business but Search Engine Optimizing your website needs a lot of skills and experience.

Professional marketing agencies like StarTop Digital can bring to the table proven results, a skilled team and its experience. You could invest your valuable time in further bettering your business strategies than optimizing your website by yourself.

Basic Things About SEO Website You Must Know

There are about 250 ranking factors in the Google algorithm (and cheap SEO packages cannot possibly address all of them). Google’s software script matches web pages indexed in the database against a keyword search. If all the signals Google is looking for are addressed by your website consistently, it will rank to the top of the Google SERPS.

What are SEO Packages for Small Businesses?

Once you start to optimize your website, it then becomes an on-going process because Google updates its algorithm frequently, and if your SEO plan is not consistent, your website will fall behind.

Many digital marketing agencies offer a wide range of SEO packages that cater to monthly and hourly service plans. You can choose between hourly, monthly, or long and short term contract packages.

Digital agencies in the United States can cost you anywhere around $80-200 per hour or $5000-$30,000 monthly. But most SEO projects in 2020 cost between $800-$2,000/month based on the scope of the project.

Sounds a little over your budget? Let me tell you something, with SEO services; it is all about how much you invest in it and who is handling your optimizations. The more you invest, the better the services. Of course, given that you have the right SEO Agency handling it and not the one with the cheap SEO packages.

Investing your money in digital agencies who offer cheap SEO packages means usually working with inexperienced freelancers, and you will not get the results you are looking for.

Such companies do not follow Google’s guidelines, and most of the small businesses that come to us for help have their websites penalized by Google due to misleading tactics.

Most Digital agencies you contact will have fixed SEO pricing. Either it is monthly or hourly. At STARTOP Digital, we have very flexible and competitively prices packages, custom tailored to your business needs.

What services should you expect from an affordable SEO Packages?

We offer our customers custom SEO pricing plans which include core services to bring organic traffic to your website:

Keyword Research
Business Citations
Engaging Content
Link Building
Technical SEO
Core SEO
Top notch customer service
Message us anytime for any concerns day or night
Transparent process with weekly reports
You get a call back right away whether it’s a weekday or a weekend

When you work with us, whether on a monthly or hourly basis, you are basically hiring a team of experts who know how to boost your website’s ranking on Google. Your results will speak for themselves. We stand amongst the best Digital Marketing Agencies in Long Island, NY. How much we charge?
- You don’t need to pay for your website analysis and quote. It's free!
- If you are looking for small business plans, our SEO pricing starts from $800 per month depending on your competitive area.
- Mid-range and larger companies spend between $ 2000-$4000 per month when working with us
- Our average customers spend between $1000-$2000 per month when working for 6-8 months with us
Our team of experts provide complete solution for the businesses. Our passion is to completely satisfy our clients and over-deliver.
Why Us?
STARTOP digital marketers are known to offer flexible SEO pricing packages with quality. Our experts only use Google approved strategies, and once customers start working with us, they usually continue with us for a long period of time.
Below is an example of the success our company achieved for a client from November 2018 to 19. This took us a span of 12 months, but we were able to increase the business leads up to 24%.

What Services Do We Cater to, That Match with Google Algorithm Signals?

When you come to us, we will start your campaign by catering to mainly 5 of these areas for your website’s ranking on Google to improve.

Addressing your website’s health issues as well as technical issues
Addressing Off-page SEO
Addressing On-page SEO
Improving website interference for users
Social media marketing, practicing implementations

Then we dig deep into other strategies to boost your presence on Google. All these factors go hand-in-hand to generate leads, sales, and ranking on the Top of search engines. When you plan to work with us, all your needs will be looked after unlike those companies offering cheap SEO packages.

Botttom Line

So, instead of looking for cheap SEO packages, go for affordable SEO packages that offer quality alongside and best services. Our goal is to improve your website’s visibility and achieve a high ranking for your business website. We understand the local market here in Long Island, and that is why we are the best local services you should be hiring.

Would you agree, cheap SEO packages cost you a lot more in the ling run?

Contact Us Today For The Free Analysis!!

The post Why Cheap SEO Packages are the Most Expensive SEO Packages? appeared first on StarTop Digital.

Are Inbound Links to Your Website Still Relevant?

startopdigital — Thu, 05 Nov 2020 22:13:53 +0000

Are Inbound Links to Your Website Still Relevant?

Today in the very hustle and bustle of life, as the businesses are facing more competition, they wanna make their presence known in the digital world. Everyone wants to grow their business digitally and make a place on the web using digital marketing, SEO, Google Ads and Facebook Ads. One of the best sustained traffic and best quality traffic is gained through implementing good SEO strategies with aggressive campaigns. One of the most important factors in the SEO is inbound links to your website which counts for at least 16% of Google Algorithm Ranking Factors according to firstpagesage.com.

2020 Google Algorithm Ranking Factors

Factor	Algorithm Weight
Consistent Publication of High-Quality Content	25%
Keywords in Meta Title Tags	21%
Backlinks	16%
Internal Links from Related Articles	8%
Mobile-Friendly / Mobile-First Website	7%
Visitor Time Spent on Site	7%
Website Speed	4%
Website Security / SSL Certificate	4%
Offsite Mentions of Website	3%
Schema Markup and Structured Data	2%
Keywords in URL	1%
Keywords in H1 tags	1%
Keywords in Meta Description Tags + 18 Other Factors	1%

StarTop Digital Agency are experts in SEO, Paid Ads and Digital Marketing and will get you the results. It is a results driven marketing agency that is obsessed with delivering satisfaction to their customers. It takes a lot of skills and dedication to get quality inbound links. The strategies we use to get our clients quality inbound links to their website are unique and took us long time to perfect. Growing traffic to your business website may not be easy but with the right plan and right strategy it is very achievable. Your website will rank at the First page of Google with the help of StarTop Digital.

SEO (search engine optimization) is important because it will help to rank your website higher in the SERP’s (search engine result page).

Why inbound links to website is important?

Inbound links are beneficial because Google’s algorithm sees it as the PageRank getting passed on from one website to the other. The more quality backlinks you get, the more page rank you receive from Google.

A backlink from a site that is considered a high-ranking site, will be more beneficial to your website than the one from a site with low rankings. You also have to keep in mind that you are getting links from the related websites or blogs. With the help of our extensive SEO Audits and Analysis, we guaranteed you that your business can have a much stronger reputation in the online market.

Another words, you should focus on getting inbound links to your website that will bring quality traffic. This way your website will convert better and you get a higher conversion rate. And that’s why partnering with the right digital marketing agency is probably the most important discission you have to make.

And if the agency is affordable and delivers on their promise than it’s a win-win for you, right!

What is the big idea?

First, we have to make sure that our search engine optimization and marketing strategies are customized and specific to your business and needs. For that we need to understand your business. So, we will have some meetings and chat about what your business is all about. What are the weaknesses of your business? What are the strengths of your business? What is working for you currently in the business? What is currently not working for you in the business? Are you equipped to handle the extra leads you will get after our help? And many other questions! You get the point!

Our team will take that and make a custom plan on how we can achieve your business goals. And also, your personal goals for your business. We will analyze every part of your website, your business, the strengths, the weaknesses, the goods and most importantly the bads.

We will come up with keywords that your business should go after. We will create quality content for your website that is attractive. And make sure that it is engaging and converts. This will help to generate a large number of website traffic to your business pages and convert as customer.

Basically, SEO is not easy to do, but we work organically on our client’s business using only the white hat techniques approved by Google. Because at the end of the day, you wanna achieve the goals of your business and keep Google happy. This way you won’t get penalized by Google and traffic on your website will keep growing. In turn, you get more customers and more REVENUE.

Why choose us?

We have a team of experts that have gotten results for our clients repeatedly.
We have a system and processes that work every time consistently.
We will be working hard to grow your business successfully at the top of the search engine result page. Because your success is our success.
We are providing the best qualitative results to rank higher and you know marketing is not cheap but we are affordable.
Our team wants to understand your business and goals so that we can efficiently work to accomplish your goals and needs.
We provide a transparent process that will keep you in the know at all times.
We are very responsive and responsible.
We are just a message or a phone call away.

How you get the Inbound Links to Your Website?

Google has about 92% Search Engine Market Share Worldwide. Over 90% of the people that search on google, click on the organic results and not paid ads. Over 91% of that traffic stays on the first page off Google and never makes it the second page. That why they say, if you wanna hide something, put it on the second page of Google. It is true! That is impressive right!

Are you ready for this!!

Google receives more than 63,000 searches per second a given day. That's the average figure of how many people use Google, which translates into at least 2 trillion searches per year, that’s about 3.8 million searches per minute, which would be 228 million searches per hour, and 5.6 billion searches per day.

How much of this traffic, are you ready to grab?? Think about it!!

This is only possible if you are willing to invest a lot of time learning the stuff, implementing it and maybe get two inbound links to your website. But, are they qualified links? You have to focus on your business! After all, your business is something that needs your attention more.

The best thing for you to do is to partner-up with an agency such as StarTop Digital, who knows how to get you the results fast. We will target only the interested audience in your business and they will organically visit your webpage and convert into customers.

None of this is possible if you don’t have the right strategy for building inbound links to your website. We do marketing in such a way that it creates urge in the viewers. You will be getting weekly reports of the backlinks and the position of your website.

Most businesses don’t focus on the SEO that is the reason they are not ranking on SERPs. But some of your competitors might be working on a plan as-we-speak to destroy you.

Bottom line, there are a lot of pieces to SEO puzzles. You need someone who understands not just the SEO part of it but also someone who understands the business processes, someone who knows how to get results for their customers, someone who takes your business very seriously. And that is StarTop Digital!!

Don’t you think its time for your competitors to worry about you!!

Contact Us Today For The Free Analysis!!

The post Are Inbound Links to Your Website Still Relevant? appeared first on StarTop Digital.

Why is Your Internet Marketing Services Agency Not Effective And Efficient?

startopdigital — Sun, 02 Feb 2020 07:49:00 +0000

How Effective And Efficient Your Internet Marketing Services Agency Should Be?

Getting your business to the top of google searches and getting yourself easily found is the ultimate benchmark that separates struggling businesses from those that are thriving in the new digital economy. In today’s times, the success of your business depends more and more on your online presence. There is just no way around this. More than 80% of people perform some type of online search before making a large purchase. And 75% of them never scroll past the first page of search results. People are very unforgiving to those sites at the bottom of the search engines. Not every internet marketing services agency can get the results for their clients and have their best interest in mind. The way that people are making decisions on their purchases demands a very tailored approach to marketing your business. That’s where the StarTop Digital agency shines like a star. StarTop Digital is an internet marketing services agency specializing in SEO. Our team of professionals can get you the results and make your website shine like a star in Google SERPs.

Do you have the Competitive Edge?

It is quite painful and frustrating to see your competition get way more business than you without a better product or service, simply because they show up at the top of the search engines. While you, on the other hand might not be showing up even in the first 5 pages, and might not even be showing up at all for many of the relevant key terms that people look for within your industry. You really need to make sure to get in touch with a trusted internet marketing services agency ASAP. You clearly don’t want your business to fail to reach its potential simply because your product or service is not reaching enough potential customers. StarTop Digital is your trusted internet marketing services agency that is fully committed to getting you results FAST.

We at StarTop Digital understand how critical the right kind of marketing is for you as a business owner. This is why SEO (search engine optimization) services are a must for your business. We have seen so many businesses with good potential just create a basic website and call it a day. This just doesn’t cut it anymore. We have also seen the most beautifully designed websites get nowhere because there is no background effort put into making sure they reach the first pages of the search engines. Many of them are also not yet optimized for mobile browsing or are just too slow to load. Or you might just have some broken links and not even know about it. Or you might NOT have enough backlinks OR quality content OR the right website structure OR …. Etc. You get the idea. Have a professional team at StarTop Digital take a look at your site and give you a custom analysis today.

Getting to the Mountaintop of Google Rankings

StarTop Digital is competitively affordable SEO agency providing the best internet marketing services for your business. We have the complete and customized SEO services package which involves different strategies for effectively increasing your rankings on search engine sites. Keyword research is a critical component of this. Research is done in order to figure out the keyword terms used by your audience when doing searches online, and after discovering those keywords you can specifically target them within the content on your site.

After keyword research, we make an industry analysis by looking at your competitor’s strengths and weak points in order to strategize an edge over them. We then not only optimize your site so that it runs smoothly, but we also do off-site optimizations by building links from established sites back to your site, contributing greatly to your rankings.

We at StarTop Digital have the experience to skyrocket the number of quality visitors to your website. We work with you to create a custom plan designed to meet your own very specific needs for increasing your online traffic and your sales. We understand exactly the factors that Google takes into account to determine the ranking that a website gets, and we put all of our efforts into making sure that you successfully meet each and every one of them.

We love what we do! Hearing back from our clients on how their traffic and sales went through the roof is just priceless for us. It is what motivate us to do what we do. We are extremely responsive; we are always there when you need to reach out to us. Quality and speed have been our mottos ever since we started our business. We want to hear from you and learn all about your business needs- you can contact us for a consultation, to answer any questions you might have and to make sure our internet marketing services agency is the right fit for your needs.

You are already busy enough running your business to worry about all of the nuances and complexities of the latest ways in online marketing and Google algorithm changes. We will take this burden off of your back so that you can give all of your focus to the core of your business. You know you need to have this aspect of your business taken care of at once. Are you ready to shine like a Star on the First page of Google?

The post Why is Your Internet Marketing Services Agency Not Effective And Efficient? appeared first on StarTop Digital.

Search Engine Optimization Process

startopdigital — Mon, 23 Dec 2019 07:50:18 +0000

Every Search Engine Optimization has a process. Our process is to first understand the business and it’s needs. We figure out how things work in and out. Who the customers are and what they are looking for? Then very strategically we figure out who the competitors are and what it’s gonna take to beat them. We do the keyword research and pick the right keywords for your website.

Now its time to build a sitemap, so that’s what our team does. Our team at StarTop Digital strategically places all the key words in the right place. Our content managers create all the content for your business and gets it approved from the director and then by the customer. All the pages are optimized piece by piece. At this time we make you that you are also optimized for mobile since google only likes the pages that are mobile optimized. StarTop Digital team make sure the loading time is also optimized for your site because it plays a key role in the rankings. Off page optimization is just as important as the on page optimization and at StarTop Digital we know that.

Last but not the least the user experience is optimized. After all the user is the one who decides if they want to stay on your website or not once they click on it. And that’s because the bounce rate is extremely important. If the website is engaging and interesting the user stays on your site much longer. The longer they stay on the site, the more they would explore. The longer they explore the better your rankings will be in Google because Google can see how long somebody stays on your site and longer somebody stays on your site, the better your rankings will be in Google. Although that’s only one of the Important factors in Google rankings. At StarTop Digital, we take pride in making sure that all the factors are considered when our team is trying to rank your website. We do take care of all the of factors like I mentioned before from understanding your business to the link building to optimizing and creating content to user experience.

Search Engine Optimization is not easy and it is only getting harder. Our team at StarTop Digital will be there for you all the way through, beginning till the end. You will be getting monthly reports and analytics. We will be doing meeting every month to make sure that your goals and the business needs are met and aligned with ours. We manage and maintain your website to keep an eye on anything unexpected. And we make sure that all those optimizations keep current according to Google ever changing algorithms.

The post Search Engine Optimization Process appeared first on StarTop Digital.